Profile creation and submission is one of the basic link building techniques that is necessary for every website and company to protect their brand name, trademarks and user names. When done correctly, profiles are also one the easiest ways to get quality SEO friendly, one way links to your website.
However, taking the time to register, verify the confirmation email and fill out the profile for each of the sites is annoying and time consuming.
Because of the time involved most businesses and websites leave themselves open to someone else claiming their identity on these sites.
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